Alice Feiring on Natural Wine

It’s Alice Feiring’s turn at 32 Days of Natural Wine. Here’s what she has to say:

This all leads me to believe that critics of natural wines are either in willful denial or holding out for set of standards complete with loop holes that will allow spoof to masquerade as real. No matter what the wine genre is called-Spoof, Naked, Live, Naturel, the word can be and will be co-opted. Mark my words, the Gallo Natural line extension will be upon us before the next hyped Bordeaux vintage or Brunello scandal. Mike is clearly in agreement with your sentiments posted on Jancis’ board. He weighed in this way: “The phrase natural wines is irredeemably problematic. The discussion just can’t seem to get beyond this phrase. I think the people using the term “natural wines” need to come up with a much more convincing justification for its use, or they need to find a better, less loaded term to describe the wines.”

Yes, the word ‘natural’ is an easy mark. Look, I don’t love my name either. I think life would have been easier as a Sophie, but I grew into an Alice the way these wines grew into Natural. To paraphrase the late charismatic Teobaldo Cappellano, the more we have fake the more we need real. (Natural = real. There you go. I’ve no problem with the word.) There is no bullet proof name and you know what? The more the controversy rages, the more I resist the very idea of a definition and look for refuge in anarchy.

Read the full post.